Welcome to the third episode of Play Bold. and Magnus’ guest Luca Pronzati serves as the Chief Business Innovation Officer for the world-leading cruising company MSC. Luca and his team are basically rethinking the cruising industry during COVID-19, reloading it with new services and technology in a way that is unexpected in an otherwise highly conservative industry. If you enjoy listening to new insights, welcome to Magnus Penker with guests, and let’s Play Bold.